Incept was established for companies that are never satisfied with "good enough." We possess the capacity, the creativity and the will to continuously test new ideas against the control. Our out-sourced contact center management solution ensures that well planned and executed direct marketing programs are not compromised at the point of customer interaction.

Why Incept?

Independent Call Testing
Incept specializes in independent pre-testing and benchmarking of inbound and outbound call programs. Our Executive Testing process empowers our customers to hold their in-house or out-sourced contact centers to pre-established performance and productivity benchmarks, rather than simply accepting what the call center produces.

Our Distinction
Incept's distinction lies in its unique approach to executing one of the most critical components of any customer contact program... the call test. In fact, we think this process is so important that we use our executives and management team, including our President, to conduct initial test calls. We call it Executive Testing. Executive Testing is performed in our 100-station research and development center in Canton OH. The Executive Testing process allows our team to conduct closely monitored tests using multiple scripting concepts, without exposing call center agents to constant change.

Developing the Formula, Driving Performance, Protecting your Image
Incept combines its call testing and performance benchmarking solutions with remote quality auditing, to ensure that out-sourced or internal contact centers are held accountable for achieving pre-established performance standards, and are performing in a manner that reflects, at minimum, your company's standard of performance, marketing ethics and style.

Quality Assurance Performance Optimization
Our remote voice and data quality monitoring solution eliminates the need to rely on an out-sourced call center to virtually audit themselves. For customers with in-house call centers, Incept can greatly reduce the overhead costs associated with staffing and managing internal Quality Assurance and verifications departments.

A little Competition Can Do Wonders For Results
We at Incept believe that competition makes everyone better. That's why we divert a small percentage of our customer's inbound or outbound rollout traffic to our facility. We call it Parrallel Program Analysis (PPA) PPA is used as a mid / down stream performance gauge against your in-house or out-sourced call center(s).

Beyond The Call Center
In addition to our inbound and outbound call testing and management solutions, Incept offers Direct mail and fulfillment, electronic marketing, and digital voice messaging services.

Customers that partner with Incept have the benefit of a turnkey multi-channel testing laboratory, with direct marketing specialists that possess the experience and discipline to manage the most critical and potentially volatile phase of your marketing campaign; the point of customer interaction.

Incept Corporation

Creating Lift from Logic